As a property owner in Maryland, you know that keeping a good tenant is one of the most effective ways to protect your investment.
Lower turnover means less time and money spent on vacancies and make-ready costs. To help you navigate the rental market, we’re offering key insights into what renters expect from property managers and landlords going into 2026.
Here’s what this valuable data tells us about retaining your best tenants and strengthening your rental property business in the greater D.C. and Baltimore metro areas.
Your Tenant Retention Efforts Are Paying Off
According to a recent Buildium survey, 50% of residents plan to remain in their current rental between June 2025 and June 2026, an increase over recent years. This is great news for your bottom line.
While many renters are staying put to avoid the high costs of moving, a significant number—35%—say they are renewing because they are satisfied with their property manager or landlord. This shows that a positive resident experience is a powerful tool for retention.
The Two Biggest Renter Pain Points (and How to Solve Them)
The report also reveals that renters feel the most stress during two key processes: searching for a rental property and waiting for a maintenance issue to be resolved.
To alleviate this stress and stand out from the competition, you should:
- Be Proactive: Invest more in maintaining and updating your property.
- Be Responsive: Be more responsive to maintenance requests and always follow up after work has been completed.
- Increase Transparency: Provide clear communication and updates on timelines for maintenance.
The Technology Maryland Tenants Expect
In today’s rental market near Baltimore and D.C., providing convenient technology is non-negotiable. The survey highlights that two-thirds of renters consider a resident portal or app important to their experience. Through a portal, they expect to be able to pay rent and submit maintenance requests online.
Beyond that, renters also have clear communication and payment preferences:
- Communication: Most renters prefer to be contacted via text message, with email and phone calls also remaining popular.
- Payments: A large majority of renters would like to pay their rent via electronic methods, but providing non-digital options is also appreciated by those who prefer them.
The Most Valuable Amenity (It’s Not What You Think)
While amenities and property features are important, this survey found that the speed and quality of your interactions with prospective residents are even more influential in their decision of where to live.
A great renter experience is your most valuable asset. It not only attracts new tenants but also encourages word-of-mouth referrals.
By focusing on these key strategies for your rental property management in Laurel, MD—providing excellent service, leveraging technology, and prioritizing clear communication—you can build a reputation that not only attracts, but also retains, the best tenants for your property.
Mainstay Property Management in Laurel, MD
Of course, implementing these strategies and staying on top of every detail can be a full-time job. As a property owner, your time is valuable.
If you’re looking for a partner who can handle these proven strategies for you and protect your investment for the long term, it’s time to consider a professional property management company.
For property owners in Laurel and the surrounding areas near Baltimore and D.C., there is no better choice than Mainstay Property Management.
Contact us today to put these insights to work for you.